"Coaching for Sales Success" defined

A Proactive Approach.

We define coaching as a proactive exchange that leads to understanding, awareness, and positive action.

While in many organizations coaching is generally an intervention that occurs when someone is NOT performing according to expectations, we see coaching as an ongoing process to create champions!

Our “Coaching for Sales Success” program will teach supervisors and managers how to effectively connect with their employees to maximize their productivity. We coach BEFORE an issue may arise, not because of it.

The case for coaching:

Facts to consider:

86%

in individual productivity is increased when coaching is combined with training (only 22% increase is realized with training alone).

(source: fingerprintforsuccess.com)

91%

of sales quota attainment is seen by companies that have a formal coaching process in place (vs. 85% for those without a formal coaching program).

(source: blog.thecenterforsalesstrategy.com)

17%

performance difference exists between those coached and those not coached.

(source: salesprogress.com)

93%

of those polled indicated that managers need more training on how to coach their employees.

(source: SHRM/Globoforce Employee Recognition Survey)

Coaching in Action:

Feedback and Encouragement

A key component of our Sales Success Program, effective coaching helps mitigate the TRAINING-PERFORMANCE GAP which exists when those trained fail to make the necessary changes and fall back into pre-training habits.

Coaching provides effective feedback and encouragement to ensure better adherence to the principles learned in training.

Coaches rely on indicators provided during performance assessment (quality monitoring) activities to provide critical feedback.

Coaching for Sales Success training for your management team

This program helps managers learn the skills needed to engage individuals in meaningful, effective, and solution-focused coaching interactions to positively affect them in both their professional and personal lives.

The course provides theoretical information couched in practical application. Scenarios/case studies help participants put into practice what they will be learning. 

At the end of the program, they will be able to engage their team members in the following coaching interactions:

  • Offering effective feedback based on performance
  • Engaging in ongoing and regular coaching that is part of an employee development program

Learn More about our Sales Success Program

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